zondacrypto: The Story Behind the Brand

Choosing a brand name, creating a brand identity, and a logo is never a randomized process. Every reputable company that isn't a scam has a background story about its brand identity, including where the name comes from, what the logo is about, and generally what is its mission and vision.

This is the story behind zondacrypto.

 

Why zonda?

The brand name is the first thing people see when they visit a crypto exchange. It's also the first thing they hear about a platform during a conversation that pops up and stays in their mind if it's a memorable and catchy name. 

To ensure our brand has a unique name that can't be copied and that people will remember after they hear it only once, we created a whole new word by combining two elements: zonda and crypto.

zonda is originally the name for a type of wind native to the eastern slopes of the Andes mountains in Argentina. The zonda wind is a wind of change that heralds changes in weather conditions. When the zonda wind starts blowing, people know that depending on the time of the year, hot or cold weather will follow in the coming days. However, the key characteristic of zonda is that it is pleasant and always welcomed by people.

We took zonda and connected it to crypto because our mission is to bring change to the crypto industry, focusing on creating a safe and regulated trading environment. The change that zondacrypto brings is one that crypto enthusiasts should welcome because, unlike competitors that offer high-risk, non-regulated services, we are introducing step-by-step new coins and features in a regulated manner.

That is why we are zondacrypto, the wind of change in the crypto industry.

 

zondacrypto's Logo: Growth and Diversity

With our logo, we wanted to emphasize our dedication to the constant evolution of our services, focusing on listening to our customers and meeting their needs. 

If you look at our logo, you'll see that it starts out small at the bottom, with a narrow base, but as you look upward, the logo starts branching out, until it finally reaches its full width at the top.

This symbolizes the journey of crypto, from small, humble beginnings to a massive global market, which we firmly believe will reach mass global adoption in the future. Also, the logo refers to the diversity of cryptocurrencies and their various utilities, from exclusively digital cash cryptos to DeFi coins and smart contract programming ecosystems.

 

Staying Consistent and Building Trust

During the last 12 months, zondacrypto has secured several prestigious European operating licences, including a licence in Lithuania, Slovakia, and an upgraded Estonian licence. We have also received an OTC service licence in Switzerland, and more licences are to follow.

Regulatory compliance and platform security are some of the main characteristics of our exchange. We are here for the long run, and that's why we are upgrading our operations to meet the highest regulatory standards. Our brand is synonymous with regulatory compliance, and we are the largest crypto trading platform ready for the implementation of the MiCA regulation in the European Union.

When you see that zondacrypto is participating in a blockchain conference, know that you won't hear crypto hype from our representatives. Instead, we are focused on improving users' safety and sharing our knowledge with the industry to jointly create a safer environment for investors. We don't operate in the grey zone like many unregulated exchanges.

 

Dedication to Improving User Experience

We aren't just all words. Our team tirelessly works on delivering the user experience promised by our brand. That means that our security is impeccable, and we are constantly improving the trading features to make using zondacrypto smooth for both beginners and experienced users. 

Essentially, we are providing users with the tools they need to grow their crypto portfolio, and our dedicated customer support team is responsible for ensuring that user feedback is heard and carefully considered when implementing platform changes.

 

Connecting Crypto and Local Communities

Many competitors stay focused on attracting tech-savvy users who are already acquainted with crypto, while paying little attention to onboarding new users into the crypto ecosystem. We at zondacrypto think engaging with local communities is extremely important for driving the global adoption of digital currencies.

That's why we connect with local sports teams, universities, music festivals, and other organizations that aren't necessarily connected to crypto in any way. Our sponsorship of the Polish football champion Raków Częstochowa is the latest example of our dedication to introducing crypto to new audiences and educating them about the potential of blockchain technology.